What is "passion"? Webster's dictionary defines it as, a strong feeling of enthusiasm or excitement for something. Having different interests and hobbies that you enjoy can be passionate, but the roots of developing a passion are deeper. One of our interns, Ann, had an internship with an advertising and marketing company in 2012 that would allow her to represent her client's brand by interacting with the product. Ann was working on the whip it event, which is a product similar to the swiffer sweeper (a cleaning tool) and she honestly wasn't too excited about the product. She noticed a change each morning as she rehearsed her pitch and got to go hands on with the product by knowing what it does and how it works, Ann became passionate about whip it. The point of this short anecdote is, passions aren't just your interests or your hobbies, but the more evolve you are with something and you know what you're doing, that's also how passions can start to develop. Ann says, "I know it sounds silly to become passionate about a cleaning tool, but as soon as I got out onto the field and started talking to people and interacting with the product, it got them excited about it, which made me excited!"
"As I am working with Chairitee, its clear to see what a genuine brand can give back to others. It's a unique opportunity to work with a company that does what Chairitee does and I'm happy to be a part of this growing process. Do what not many people are willing to do, challenge yourself: It's about stepping outside your comfort zone a little and seeing what you can do to achieve your maximum potential whether it starts out small or big. I am confident that c.HAIR.i.TEE will blossom into a great and well known brand someday and I am proud to be a part of making that happen!"